MOSA, R. A. The effect of inbound marketing on online customer engagement: An empirical study in retail stores of Basrah. International journal of business, economics & management, [S. l.], v. 5, n. 1, p. 51-66, 2022. DOI: 10.21744/ijbem.v5n1.1871. Disponível em: https://sloap.org/journal/index.php/ijbem/article/view/1871. Acesso em: 16 jul. 2024.