Santika, I. K. A., & Suardana, I. B. R. (2025). Digital MSME Transformation: The role of strategy e-marketplace mediates the influence of social media promotion and marketing innovation on marketing performance. International Research Journal of Management, IT and Social Sciences, 12(6), 483–496. https://doi.org/10.21744/irjmis.v12n6.2574