PUTRA, I. K. Y.; DARMA, G. S. Digital marketing exploration, brand image on gen z buying interest in e-commerce. International research journal of management, IT and social sciences, [S. l.], v. 11, n. 6, p. 210–227, 2024. DOI: 10.21744/irjmis.v11n6.2473. Disponível em: https://sloap.org/journals/index.php/irjmis/article/view/2473. Acesso em: 5 nov. 2024.