The potential of Desa Pakraman Jasri as rural tourism in the alternative tourism development at Karangasem regency

Authors

  • I Made Suniastha Amerta Faculty of Economics, Management Studies Program, Warmadewa University, Tanjung Bungkak, Denpasar, Bali - Indonesia
  • I Gede Sudiarta Faculty of Husbandry, Warmadewa University, Tanjung Bungkak, Denpasar, Bali-Indonesia.

Keywords:

Rural Tourism, Desa Pakraman, Tourism Development

Abstract

Desa Pakraman Jasri was established by the government of Karangasem regency as tourist village that had a complex potential as nature and culture tourism destination, therefore, in accordance with the concept of 4H and 4A on tourism developing. The way of life of society who still looked after the custom and tradition their ancestors were a major modal development it, and the beautiful views towards Jasri beach. The tourist who visited and stayed in the village will feel the atmosphere of rural life with a variety of society activities that are still traditional. However, the fact, the alternative tourism that was developed in Desa Pakraman Jasri did not develop based on society’s expectation and local government. In term of this, it needed to be studied, found and resolved the problems with the best possibility. The study result was to show that the alternative tourism development in Desa Pakraman Jasri was not through a deep and comprehensive assessment; therefore, there was a gap between society expectations and the happening reality.

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Published

2016-11-01

How to Cite

Amerta, I. M. S., & Sudiarta, I. G. (2016). The potential of Desa Pakraman Jasri as rural tourism in the alternative tourism development at Karangasem regency. International Journal of Linguistics, Literature and Culture, 2(4), 190–197. Retrieved from https://sloap.org/journals/index.php/ijllc/article/view/156

Issue

Section

Research Articles