Feasibility analysis of pasar rakyat kertha



  • Ida Ayu Made Dwi Susanti Agribusiness Study Program, Mahasaraswati University Denpasar, Indonesia
  • Luh Putu Kirana Pratiwi Agribusiness Study Program, Mahasaraswati University Denpasar, Indonesia


business feasibility, income analysis, pasar rakyat kertha


The people's market is a center of economic activity as a manifestation of welfare. This is because the people's market has been proven to be able to survive and provide services for the needs of the crisis even for low-income people. The agribusiness system is a series of agribusiness activities seen in a system concept that is divided into four subsystems. One of the subsystems is the organizational support subsystem, including traditional markets. Under the Regulation of the Minister of Trade of the Republic of Indonesia No: 56/M-DAG/PER/9/2014, the term traditional market is read as people's market. Pasar Rakyat Kertha is a profit-oriented organization engaged in the rental of a place. It has a financial report in the form of an income statement. Through the Income Statement, it can be seen whether a company is feasible or not. The feasibility of a business can be calculated using the R/C ratio.


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How to Cite

Susanti, I. A. M. D., & Pratiwi, L. P. K. (2021). Feasibility analysis of pasar rakyat kertha. International Journal of Business, Economics & Management, 4(1), 97-102. https://doi.org/10.31295/ijbem.v4n1.1250



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